Personalization Is an Important Aspect of Online Customer Experience

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No doubt the today’s customer has been greatly empowered and has an array of contact channels with which he can interact with a brand. The internet has made a number of contact channels a possibility, from social media, to email to mobile apps (Read: History of Customer service).

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Five Tips to Improve User Experience on your Website

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If you own a website then you really should read this.

Have you ever wondered – What first impression do users get when they visit my website? The answer to this question goes a long way to determine whether or not they stay, leave or come back.

This makes it quite necessary that your website users/visitors have a great experience when they visit your site. If a user finds your website complex and uninteresting, chances are they’d simply move to another site, right? Continue reading Five Tips to Improve User Experience on your Website